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Everything we do and sense happens through our brain. In Coaching the Brain: Practical Applications of Neuroscience to Coaching, highly experienced coaches Joseph O’Connor and Andrea Lages ask and answer the question: ‘How can we use our knowledge of the brain to help ourselves and others learn, change, and develop?’.
This book shows you how to apply insights from the latest neuroscience research in practical ways in the fields of personal development, coaching, and cognitive therapy. Accessible and practical, it begins with an overview of how the brain works, explaining how our brain changes as a result of our actions and thoughts, and illuminating how these habits can be changed through neuroplasticity. Understanding the neuroscience of goals and mental models helps us work with and change them, while clarity about emotions and the emotional basis of values can help us achieve happiness. Most importantly, neuroscience illuminates how we learn and the power of expectations. The book also explores the key lessons neuroscience offers for high performance and leadership. Eminently accessible, this book gives you new tools to help yourself and others create better futures. As a whole, the book will give you a new appreciation for the depth and complexity of your thinking and emotions.
With its clarity and practical applications, Coaching the Brain: Practical Applications of Neuroscience to Coaching is essential reading for practicing and trainee coaches, as well as leaders, coach supervisors, and HR and L&D professionals. It will also be a key text for academics and students of coaching and coaching psychology.